In partnership with host venue the NEC, Topic Skincare donated all fresh food, which was due to be prepared and consumed at their bi-annual event over the weekend, to Real Junk Food Project Birmingham. The NEC’s caterer, Amadeus, undertook the process of packaging and delivering the food to the project, supported by the client’s events team, Pandora Events.
Real Junk Food Project Birmingham takes food that is going to waste and produces healthy, nutritious meals for all on a ‘Pay-As-You-Feel’ basis. Anyone can eat at one of the project’s six venues across the Birmingham area, and the project asks diners to either pay in cash or with their time and skills.
Carlton Connell, Operations Director at Tropic Skincare, requested as soon as the event was pulled due to Corona Virus that the food be distributed to those in need. He said: “It’s great that something positive can come out of such a sad situation. The NEC team were excellent and supportive in making donation arrangements.”
Vanessa Carter, Events Director for Pandora Events, said: “This was a fabulous idea to be able to support our client on. It’s in line with their whole business approach, so we expect nothing less.”
Michelle Baldwin, Senior Event Manager at the NEC, said: “We were delighted to assist Tropic Skincare in donating their event food to such a fantastic project.
“Tropic Skincare has an excellent business ethos, to create a healthier, greener more empowered world and these efforts most definitely fall within their infinite purpose. Whilst at the NEC, sustainability is at the forefront of everything we do, and so it’s pleasing that we’ve been able to work closely with an event organiser to ensure we continue fulfilling our zero to landfill commitment.”
For more information about Real Junk Food Project Birmingham, please visit: trjfpbrum.com