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Sewing for Pleasure is the ultimate destination for enthusiasts of all levels. Whether you’re into dressmaking, patchwork, quilting, or home décor, you’ll find an incredible range of fabrics, threads, patterns, and must-have accessories – all under one roof.
Browse inspiring stands, discover the latest tools and machines, and pick up expert tips from industry professionals.
Fashion & Embroidery brings the art of textile design and embellishment to life. Explore breathtaking displays of wearable art, intricate embroidery, and contemporary fashion textiles created by leading designers and talented artists.
With live demonstrations, competitions, and curated galleries, it’s a celebration of creativity and craftsmanship. Don’t forget – your ticket gives you access to both shows plus the co-located Creative Craft Show, offering a full day of inspiration, shopping, and hands-on learning.
Whether you're a seasoned stitcher or just starting out, there’s something for everyone!
Arriving by car? Pre-pay for parking online before the day of your visit and you can make a saving of £5* (T&C's apply). That's one less thing to think about on the day! Pre-pay is available in our standard & disabled public car parks.
Book NowMake the most of your upcoming visit to the NEC. From booking your hotel, sorting out travel, pre-booking your parking or scoping out the excitement that awaits across the NEC campus, our visiting us page has everything covered.
Discover MoreOffering scenic accommodation, diverse dining options, together with golf, spa & leisure facilities. Conveniently located only 5 miles from the NEC, making it an easy commute. Quote NEC25 for 10% off our Best Available Rates.
Discover MoreElevate your NEC experience at Voco St. John's Hotel. Minutes away from the NEC with 201 stylish rooms, 13 versatile meeting spaces, and ample parking for 250 cars. Your gateway to comfort and convenience.
Discover MoreMake the most of your visit and stay right by the action at Hilton Birmingham Metropole. With exquisite dining options at your fingertips for you to enjoy, end the day with dinner in our beautiful restaurant Brightsmith On The Water, sipping a cocktail, overlooking the scenic Pendigo Lake. Unwind or keep up with your fitness routine with access to LivingWell Health Club featuring a gym, sauna, steam room and swimming pool. Then relax into one of our comfortable rooms and wake up to the famous Hilton Breakfast in the place where it all happens.
Discover MoreFrom vibrant salads to signature sandwiches and comforting classics, we’ve got every craving covered all day long.
Discover MoreFrom luxury resorts to simple rooms to please, you’ll find a host of hotels right on our doorstep. Head to our Visitors page to view your nearest options.
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