Serge Grimaux
Universum Birmingham

Unleash your imagination at Universum, Birmingham’s destination for cutting-edge virtual reality.

Located at the NEC, Universum offers immersive adventures that transport you to thrilling new worlds, blurring the lines between reality and illusion. Whether you’re a seasoned VR enthusiast or exploring this technology for the first time, Universum promises unforgettable experiences for all ages.

Visitors can choose from three standalone 30-minute journeys:

Wild Immersion – Explore Nature
A breath-taking virtual tour through the natural world, where you come face to face with extraordinary wildlife.

Fairy Tales – City of Stories
A magical experience that brings classic stories to life through stunning visuals and interactive storytelling.

Napoléon – A Journey Through History
Step into the past and witness the rise and fall of Napoleon Bonaparte in a powerful historical retelling.

Date
11 July - 24 Aug 2025
Opening Times
Week Days 11am - 7:15pm (last entry)
Weekends 11am - 7:15pm (last entry)
NEC Campus
Hall 10
Ticket Prices
Adult From £19.90
Children (15 and under) From £14.90
Students/Seniors From £17.90
Family Tickets From £59.90
Elementary School Groups (15 ticket minimum) From £9.90
Event logo - universum logo.png
Hotels Partners
Hotel Partner: Manor Hotel Meriden/Windmill Village Hotel, Golf Club & Spa

Offering scenic accommodation, diverse dining options, together with golf, spa & leisure facilities. Conveniently located only 5 miles from the NEC, making it an easy commute. Quote NEC25 for 10% off our Best Available Rates.

Hilton Birmingham Metropole

Stay close to the action at Hilton Birmingham Metropole. Dine at Brightsmith On The Water with views of Pendigo Lake. Discover our gym, pool, sauna and steam room. Then unwind in a comfortable room and wake up to breakfast.

Voco St. John's Hotel

Elevate your NEC experience at Voco St. John's Hotel. Minutes away from the NEC with 201 stylish rooms, 13 versatile meeting spaces, and ample parking for 250 cars. Your gateway to comfort and convenience.

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